Wadhwani Liftoff Program
Are you a business owner looking to grow?
Businesses supported
Mentors and domain experts
Weeks online program
No fees. No equity.
About Wadhwani Liftoff
Practical growth support for MSME owners ready for their next move.
A fully funded 12-week online program combining expert guidance, a dedicated growth advisor, and a practical execution plan in 90 days, so you can take one bold growth move with structure and confidence.
What You Get
A Complete Toolkit For Disciplined Execution
Meet experts who have already executed what you are trying to do.
One advisor keeps your growth journey focused, practical, and accountable.
Working sessions built around real MSME challenges, not generic lectures.
Connect with founders, peers, and ecosystem partners who can open doors.
A practical plan your team can start using immediately.
24x7 AI-powered business support to help you think faster and decide better.
You have built a real business.
Now it needs the right growth move.
This program is for entrepreneurs who are ready to grow but need sharper direction, expert support, and a practical execution path.
What most entrepreneurs tell us
- I want to expand to other cities or states, but I am not sure where to start.
- I want to enter new markets and new channels with more confidence.
- I want to increase revenue, but growth has started to plateau.
- I want to find larger buyers and customers.
- I know the opportunity exists, but I need help to execute it well.
Who this is for
- Above ₹5 Cr+ annual revenue
- 10+ employees on payroll
- Operating for 2+ years
- A clear business growth focus, such as domestic expansion, export growth, new sales channels or product launches.
- Focused sectors: manufacturing, food processing, packaged goods, healthcare, B2B services, and distribution
Our stories
Hear From Our Beneficiaries
Sudhir
Founder of Leap Info | Pune
Anay Mashuwala
Founder of Venus Engineering | Ahmedabad
The experience brought remarkable clarity to our growth plans and helped us think much bigger about our global potential. It strengthened our team’s approach, sharpened our focus on new markets, and enabled more meaningful engagement with our international partners. The insights we gained will play a key role in our journey to scale and expand globally.
Prashant Gandhi
Owner of Samurddhi Engineering | Ahmedabad
JOURNEY
How To Apply
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Apply Online
Fill out the application form and share your growth ambition.
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Evaluation
Our team reviews your application and may call you for an interview.
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Selection
Our expert panel interviews and selects ventures that meet the criteria.
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Join the Program
You receive a welcome mail with all program details.
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Start the Program
Begin meeting experts from various domains and build your growth plan.
Every growth move needs discipline.
Not another course
This Is Practical Growth Support.
Not Another Masterclass
Built around real business challenges and practical growth decisions.
Not A Theory-Based Course
Guidance from experts who have already executed similar moves.
Not A Certification Program
The outcome is an actionable growth plan.
It's Execution From Day One
You start with your growth idea and build a practical path forward.
Another Masterclass
Built around real business challenges and practical growth decisions.
A Theory-Based Course
Guidance from experts who have already executed similar moves.
A Certification Program
The outcome is a working growth plan, not a certificate to hang on the wall.
Execution From Day One
You start with your growth idea and build a practical path forward.
Your 12-Week Program
1-2 hours per week. Focused on execution.
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Growth Idea Workshop
Confirm your growth idea and identify your top business bottlenecks.
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Masterclasses
Working sessions applied to your customer, cash flow, AI tools, and business numbers.
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Dedicated Growth Advisor
One advisor keeps your growth journey focused, practical, and accountable.
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Expert Connect
Meet relevant domain experts matched to your growth bottlenecks.
Continued Support After The 12-Week Program
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Entrepreneur Community
Stay connected with founders, peers, and ecosystem relationships beyond the program.
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AI Business Support
Continue using AI-powered support to think faster, plan better, and act with clarity.
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Additional Expert Access
Access relevant experts when a new challenge or growth opportunity emerges.
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Knowledge Library
Use playbooks, guides, case studies, scripts, and tools to support execution.
Know more about the program
PARTNERS
Trusted by Leading Institutions and Ecosystem Partners
Institutions, organizations, and ecosystem partners that have chosen to work with us and contribute to our shared mission of enabling growth and innovation.
FAQ
Questions Answered Directly
What exactly is the Wadhwani Liftoff Program?
A 12-week, execution-focused growth program for MSME business owners with revenue above ₹5 Cr+ and who are ready to make their next growth move. You get expert guidance, AI-powered support, a dedicated Growth Advisor, and a practical growth plan tailored to your business.
Is this a selection-based program?
What information will I need to share during the application process?
Why are only 50 businesses being selected?
Is this a course, consulting engagement, or mentorship program?
Why is the program free?
The Wadhwani Foundation is a global not-for-profit organization with a mission to create jobs and change lives. We believe that growing businesses are one of the most powerful engines of job creation and economic opportunity. When businesses survive, scale, and succeed, they create jobs, strengthen communities, and contribute to broader economic growth. The Wadhwani Liftoff Program is fully funded as part of that mission, helping growth-ready MSMEs scale faster and create lasting impact.
Is there any fee, equity, or hidden cost involved?
Who is the program designed for?
Business owners who generate annual revenue above ₹5 Cr+, have 10 or more employees, have been operating for at least 2 years, have a clear growth opportunity in mind, and are willing to commit 1-2 hours per week for 12 weeks.
What if my business doesn't meet the eligibility criteria?
If your business falls outside the current eligibility criteria, we may still have a solution for you. Businesses with annual revenue below ₹5 Cr can explore Wadhwani Liftoff, our AI-powered growth platform designed to help early-stage and growing businesses build readiness and accelerate growth. Businesses with annual revenue above ₹5 Cr+ may be better suited for Wadhwani Liftoff, our structured growth execution program for more established businesses pursuing larger-scale growth opportunities.
What kind of growth challenges can the program help with?
The program can help with growth priorities such as such as domestic expansion, export growth, new sales channels or product launches.
What happens during the 12 weeks?
How much time will I need to commit?
Approximately 1-2 hours per week for structured sessions over 12 weeks, along with time to implement agreed actions within your business.
Can my co-founder or leadership team participate?
Who are the experts I will interact with?
What does AI-powered business support actually mean?
Will I get a dedicated advisor?
Do I need to have a fully developed growth plan before applying?
What will I leave with at the end of the program?
You will leave with a clear 90-day executable growth plan, actionable next steps, access to the Wadhwani Entrepreneur Network, and greater clarity on how to execute your growth strategy.
Will the program help me find customers, partners, or investors?
What is the Wadhwani Entrepreneur Network?
Will my business information remain confidential?
Yes. Information shared during the application process and throughout the program is treated confidentially and used only for the purpose of evaluating eligibility and supporting your business growth journey.
What makes this different from other MSME programs?
Our Programs
Value across your campus
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Liftoff for Startups
A curated growth-readiness program that helps startups define scalable business models, validate key assumptions, and strengthen go-to-market strategy. Through mentorship, toolkits, and expert-led learning, founders build clarity, pitch confidence, and investor readiness.
Liftoff Academy for SMEs
A curated growth-readiness program that helps startups define scalable business models, validate key assumptions, and strengthen go-to-market strategy. Through mentorship, toolkits, and expert-led learning, founders build clarity, pitch confidence, and investor readiness.
about us
Value across your campus
One platform. Clear outcomes for everyone.
For Institutions
- Strengthen innovation culture without curriculum overhaul.
- Align with experiential learning priorities.
- Join 1,000+ institutions globally already leveraging Ignite.
- tools, mentors, and a global ecosystem
For Faculty
- Mentor students beyond theory.
- Build future-ready entrepreneurial capability through live ventures.
- Engage flexibly with AI tools, mentors, and a global ecosystem
For Students
- Gain real entrepreneurship exposure.
- Build confidence and practical skills.
- Graduate with a meaningful Plan B
LEARN
Start Learning Today!
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About Us
Discover, More About, Our Success Coach
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Our Results
20K
Projects Done
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95%
Satisfied Customers
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58+
Expert Coaches
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- Short-term and long-term business objectives.
- Pinpoint growth opportunities or untapped markets.
- Develop clear, measurable steps with deadlines.
About Us
Discover, More About, Our Success Coach
Sed magna purus, fermentum eu, tincidunt eu, varius ut,
felis. In auctor lobortis lacus. Quisque libero.
- Short-term and long-term business objectives.
- Pinpoint growth opportunities or untapped markets.
- Develop clear, measurable steps with deadlines.
Wadhwani Ignite
A world-class entrepreneurship university experience!
- Effective speaking &Â listening skills
- Impactful writing skills
- Self presentation
- Professionalism
- Customer centricity
- Work productivity tools
- Start-up mindset
- Introduction to entrepreneurshipÂ
- Safety practices
- Financial literacy
- Self management
- Interpersonal skills
- Problem solving & innovation
- Obtain an appropriate job
- Online communication & data security
Wadhwani Ignite
A world-class entrepreneurship university experience!
- Success at work 
- Effective speaking and listening skills – advanced
- Self-presentation – advanced  
- Interpersonal skills – advanced 
- Problem solving & innovation – advanced
- Professionalism – advanced  
- Customer centricity – advanced  
- Leadership & management  
- Strategic management 
- Self-management – advanced  










