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Top 20 Startup Ideas For Students In India

As the COVID pandemic surged, work around the world was abruptly halted and was turned every home into an office; people started working from home. It opened doors for youth to divert themselves to freelancing and launch businesses. India saw immense growth of 46% of new freelancers in the first and second quarters of 2020. In 2022, a survey done by Upwork, 43% of Gen Z (people born in the year 1997 to 2012) and 50% of Millennial (people born in the year 1981 to 1996) professionals worked as freelancers.

Freelancing is an opportunity for youth to explore their interests, improve their skills and analyse the industry and the career they want to pursue. India is a place which provides exposure and immense space for teenagers to test their abilities and gradually establish their businesses.

Are you a student looking for entrepreneurial ideas to pursue in India? With so many exciting startups and entrepreneurs paving their way, getting started has never been easier. India is home to some of the biggest startups and has recently been at the forefront of startups for students. According to the Ministry of Commerce and Industry, as of November 2022, there are 84,012 recognised startups in India. Maharashtra, Delhi, Karnataka, and Gujarat have the highest number of recognitions. 

If you are looking for inspiring ideas, you have come to the right place! We have gathered the top 20  entrepreneur ideas for students who can easily explore and get started. With these startups, you can turn your innovative thoughts into reality and make your mark as an entrepreneur.

Here is the list of the top 20 startup ideas for students in India:

1. Content Writing

Content Writing | Startup ideas for students

A quote from Gary Vaynerchuk, “Content is king in today’s world. It’s the only way to tell stories that capture people’s attention.” As a student entrepreneur in India, content writing can be an ideal business venture. With so many startups established in India, it is important to utilise content writing to draw customers and tell stories that people will remember. Content can be in various forms, such as blogs, social media posts, emails, website content, e-books, guides, webinars, infographics, case studies, etc. With the right strategy and dedication, content writing can be an excellent source of income and a great way to make your mark on the world.

2. Start Blogging

Start Blogging | Startups for students

“Blogging is an amazing way to start a business as a graduate. It’s financially rewarding and provides invaluable learning opportunities and experiences along the way.” – Seth Godin, entrepreneur and blogger. Blogging is a great entrepreneurship idea for youngsters as it allows them to develop their creative skills while monetising their efforts. Not only can blogging be a great way to begin a business, but it also provides other edges, such as increasing personal visibility and reaching more people on the internet. As an entrepreneur, learners can grow their blogs into something bigger by adding services or products to their platform, thus creating more income streams. With true adherence and principle, blogging can be incredibly rewarding startup idea for students in India.

3. Photography

Photography | Startups for students

“Photography is an art of observation. It has little to do with the things you see and everything to do with the way you see them.” – Elliott Erwitt. This quote perfectly encapsulates how photography can be a great business opportunity for young executives. It requires creativity, originality, and strong technical skills, which makes it an attractive venture for ambitious pupils. With the right strategy in place, a photography business can create a steady income stream and build a successful business. Also, it provides students with a platform to showcase their creativity and gain entrepreneurship experience.

4. Home Baking Business

Home Baking Business | Startup for students

Starting a home baking business can be an excellent entrepreneurial idea for youngsters. Home baking offers the freedom to experiment with various recipes, use local and seasonal ingredients, get creative with designs and flavours, and even start a small-scale business without an enormous capital investment. You can also save money on overhead costs by using your kitchen to prepare and store items. Moreover, it allows you to take advantage of the growing preference for customised cakes, cupcakes, cookies, pastries, and other baked goods. You can easily build a successful business from home with the right skills and an excellent marketing strategy.

5. Product Reviewer

Product Reviewer | Startup ideas for students in india

Product reviews are a great way to build credibility, create awareness about a particular product or service, and help potential customers make informed decisions when selecting an item. Being a product reviewer in different niches can be an excellent business idea for a student. It is because it requires minimal investment and has the potential to generate considerable revenue. To become successful product reviewers, pupils must extensively research the products they intend to review, stay updated with industry trends, and have excellent writing skills. Additionally, having good knowledge of SEO practices helps them increase visibility and reach more potential customers. 

6. Event Management

Event Management | Startup for students in india

An aspiring entrepreneur can create a successful event-planning enterprise with the right skills and knowledge. For beginners looking to start their firm, Event Management is a prominent aspirant. Event management requires creativity, attention to detail, and problem-solving skills to ensure everything runs smoothly. It also involves working with different personalities, which means excellent interpersonal communication abilities are essential. With the current explosion of corporate events and live entertainment in cities all over India, there is plenty of scope for businesses that offer exceptional event management services. From small private functions to large public festivals, the possibilities are endless! 

7. Coaching Service

Coaching Service | Startups for students in india

Coaching services can be a very rewarding business opportunity for individuals of any age. The increasing demand for qualified professionals makes coaching more important than ever. Qualified trainers can help students develop skills, knowledge and understanding of various subject areas such as mathematics, physics, chemistry and computer science. They can train them to excel academically and prepare for entrance examinations or career paths they may pursue later. The growth of this industry has been tremendous over the last few years; hence, it presents an excellent opportunity for budding entrepreneurs to establish themselves in the coaching services field. Additionally, due to its low overhead costs and flexible working hours, starting a coaching service is one of the most viable ideas for any graduate looking for a new profession.

8. Influencer

Influencer | Startup ideas for students in india

Having a career as an influencer can be a great idea for a graduate looking to start independently. Influencers are individuals who have the power to influence people through their online presence and content, often in the form of social media posts and videos. Influencers have become increasingly popular over recent years; they work on a particular niche and know the current trends. Many companies want to build relationships with them to increase brand awareness and engagement. Becoming an influencer involves creativity and business savvy by expressing themselves while learning how to market products and brands. Being an influencer provides potential opportunities for travel, events, and collaboration, making it an attractive venture for those wanting to gain experience early on in their career path. Harsh Agarwal, Dr Vivek Bind, and Nandan Nilekani are some of the popular influencers in India in the business and startup environment. 

9. Digital Marketing

Digital Marketing | Startups for students ideas

Digital marketing is an industry that has been on trend recently. Digital marketing enables businesses to reach a larger target audience and increase sales, making it a lucrative field for entrepreneurs. A career in digital marketing can be an attractive business idea for a student looking to launch a venture. It is also relatively easy to start, as many online courses teach the basics of digital marketing, such as SEO, SEM, email marketing and social media management. Once the students have mastered the basics, they can build up their digital marketing portfolio and a successful business. 

10. Publishing Books

Publishing Books | Startups for students in india

Publishing books is a great way for graduates to start their employment. It can be financially and intellectually fruitful and offer the chance to express creativity and explore different subject matters. Writing and publishing books can open up new career prospects, such as working in the literary industry or becoming an author-entrepreneur. Publishing a book can also be an educational experience, as students gain insight into the publishing industry and learn how to market their works. 

11. Cross-Platform App Development

Cross-Platform App Development | Startups for students

Cross-platform app development is an emerging career field that has recently gained traction. With mobile applications becoming increasingly popular, cross-platform development allows developers to create apps for multiple platforms simultaneously. By leveraging existing technologies, such as JavaScript and HTML5, developers can easily create powerful applications compatible with iOS and Android devices. Further, many app development companies are beginning to offer cross-platform solutions as an alternative to native app development, making it a great option for learners looking to start their app development venture. Cross-platform app development is a great way for students to explore their technical and creative skills.

12. Online Training

Online Training | Startup idea for students in india

A career as an online trainer can be a great experience for freshers looking to make extra money or gain new skills. As more people turn to eLearning and virtual solutions, the demand for online trainers has grown exponentially in recent years. With this job, you can create your schedule and decide who you will work with, allowing you to work when and where you want. Additionally, being an online trainer is a great way to gain new skills and learn more about your training subject.

13. E-Commerce Business

E-Commerce Business | Startups for students

E-Commerce business is a great option for pupils looking to start a new business. It provides the opportunity to operate a business without having an expensive physical location and retail space, which makes it ideal for those with limited funds. E-commerce businesses can also take advantage of the global economy by selling products internationally. Further, numerous free or low-cost tools and services can help set up an online store quickly and easily. Students can turn their vision into a successful e-commerce business with unique thoughts, commitment, and hard work.

14. Delivery Business

Delivery Business | Startup ideas for students in india

Starting a delivery business can be one excellent concept for students to kick-start their new venture. A delivery business offers great flexibility, ranging from food items and grocery supplies to flower bouquets, furniture, or any other goods that customers might need to be delivered. It also allows budding entrepreneurs to gain valuable business experience while still in school. Moreover, creating a delivery business requires minimal overhead costs and can be operated on a relatively small scale.

15. Virtual Assistant Services

Virtual Assistant Services | Startup ideas for students

Starting a Virtual Assistant Service Provider can be a suitable occupation for students. This service is an ideal way to offer administrative assistance and help small businesses save money on hiring full-time employees. As a virtual assistant, you could provide various services such as web research, data entry, email management and customer support. You can create your schedule and work remotely, making it a great option for trainees who want to start their businesses while still attending classes.

16. Starting Your Food Chain

Starting Your Food Chain | Startup ideas for students in india

Starting a food chain can be an excellent startup idea for students in India who are amazing cooks. The beauty of creating a food chain is that it requires relatively little capital, and the potential return on investment can be quite high. Additionally, there are many opportunities to reach customers in different parts of the world through online ordering systems, delivery services, and other innovative marketing strategies. Furthermore, graduates can leverage the power of their college or university networks to increase brand awareness and attract customers. With a little creativity and hard work, a food chain business can be an extremely rewarding venture for students.

17. Becoming a Social Media Influencer

Becoming a Social Media Influencer | Startup ideas for students in india

Social media has become an essential platform for young entrepreneurs to gain visibility and establish their brands. For students looking to explore business opportunities, becoming a social media influencer can be a great idea. As an influencer, you can create content that resonates with your target audience and showcase your creativity. You will also be able to build relationships with other influencers and collaborate with brands. With the right approach, you can successfully become a social media influencer and use this as a platform for launching your new venture. Additionally, being an influencer can give you the experience and confidence necessary to take on other, more complicated tasks. 

18. YouTube Channel

YouTube Channel | Startup for students in india

With the proliferation of technology, it has always been challenging for aspiring entrepreneurs and content creators to reach out to their audience with creative and innovative ideas. Starting a YouTube Channel can be an excellent idea for trainees to begin their new venture. By creating a channel on YouTube, they can showcase their talents in front of a global audience, build their brand and monetise their content with ads. Additionally, students can collaborate with other YouTubers and influencers to create engaging content and reach new audiences. With the right amount of effort, resources and talent, a YouTube channel can be a great way for them to start their venture.

19. Affiliate Marketing

Affiliate Marketing | Startups for students

Affiliate Marketing is a great career option for a marketing graduate looking to enter the world of business and entrepreneurship. With affiliate marketing, you can start your venture without investing large sums of money or taking major risks. As an affiliate marketer, you can make money by promoting products and services through your website or other online platforms. You will also be able to work with various clients, allowing you to expand your network and grow your business. Affiliate marketing can be incredibly rewarding for any trainee with a few hours of work per week and the right guidance.

20. Social Media Management Services 

Social Media Management Services | Startup idea for students in india

A career in a Social Media Management Service can be an extremely rewarding business idea for students looking to start their own business. By providing services such as creating and managing social media accounts, content creation, and advertising campaigns, they can help enterprises to reach their target market in new ways. With the growing popularity of social media among consumers, there is no limit to the potential success a Social Media Management Service could have. Additionally, with access to analytics and insights, it’s possible to track the results of campaigns and measure the success of a business’s online presence. Social media management is an ever-evolving field, and with the right knowledge and expertise, a student can capitalise on the potential of this growing industry. 


As students, deciding something that you want to pursue and make a career out of it is a crucial decision, to be made. It requires hard work, passion, dedication, patience, innovative thinking, and belief to start a new venture all by yourself. The Wadhwani Foundation Entrepreneur Program is designed to help young students in India bring their entrepreneurial ideas to life. The program assists aspiring entrepreneurs with guidance and resources needed to create a successful business, such as mentorship, coaching, access to capital, and market linkages. It also provides resources and support networks to help them turn their innovative ideas into viable businesses. With this assistance, young entrepreneurs in India are more likely to realise their dreams of becoming successful business owners. Wadhwani Foundation Entrepreneur involves programs such as WEN Ignite andWEN Liftoff where the industry’s team of experts and mentors is a great way for students to gain the tools and support they need to become successful entrepreneurs. Contact us today to learn more about the programs and how they can benefit your enterprise. 

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(For those in later years of the graduate program/ PG students/ working professionals/ pre-incubatees having a validated idea to launch a venture)

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