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Formas de conseguir financiación para tu startup

Venture capital (VC) firms invest in startups with high growth potential. They provide not only capital but also mentorship, industry connections, and strategic guidance. Indian startups have attracted significant attention from venture capitalists, resulting in substantial funding rounds. For instance, Ola, India’s leading ride-hailing platform, secured $2 billion in funding from SoftBank, Tencent, and others in 2017. According to the Indian Tech Startup Funding Report 2022, venture capital funding in Indian startups reached $25 Bn, despite the challenges posed by the global pandemic.


Government Schemes:

The Indian government has launched several schemes to support and encourage startups. The most notable is the Startup India initiative, which offers various benefits such as tax exemptions, access to incubation centres, and a dedicated Fund of Funds. It is a vital initiative for startups in India, enabling many startups to secure funding and support their growth aspirations. Startups like Oyo, Zomato, and Paytm have benefitted from these schemes, propelling their growth and success.


Crowdfunding platforms have emerged as an alternative way to raise startup funds, allowing entrepreneurs to pitch their ideas to a broader audience. One remarkable Indian example is Ketto, a crowdfunding platform that has helped several startups and social causes raise funds. As of September 2021, Ketto had facilitated over 2,50,000 fundraisers, raising more than INR 1,200 crore ($165 million) for various projects.

Incubadoras y aceleradoras:

Incubators and accelerators provide startups with invaluable resources, mentorship, and investor access. Indian startups like Swiggy and Urban Company have gained support from well-known incubators such as Accel Partners and Sequoia Capital India. These programs not only offer financial assistance but also assist in refining business models and connecting with industry experts.

Bank Loans and Financial Institutions:

Traditional bank loans and financial institutions can be viable options for funding your startup. Various banks in India, such as the State Bank of India and ICICI Bank, have introduced specialized loan schemes for startups. Additionally, the Small Industries Development Bank of India (SIDBI) offers financial assistance through its Credit Guarantee Fund Trust for Micro and Small Enterprises (CGTMSE). These avenues provide startups with the required capital to fuel their growth.

Obtaining funds for your startup is undoubtedly a challenging task, but it can be accomplished with the right approach and resources. India’s startup ecosystem has witnessed remarkable growth due to access to funding, supportive government regulations, and world-class talent. With the potential for further growth, India’s startups are poised to transform industries and capture both domestic and global markets. The future looks bright for Indian startups, and seeing what novel solutions they will bring to the world will be exciting.

Are you an early-stage startup looking to secure grants and pre-seed capital to fuel your growth? Look no further than the WEN Liftoff Program which will enable you to get ready to pitch to funding agencies and raise grants/pre-seed capital through govt. grants/schemes under the guidance of consultants and mentors who will help improve your business & customer acquisition strategies, brand visibility, product roadmap and GTM plans. All this at NO COST.

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